§00 Case study
Plinth
An architecture practice drawn with its own section lines.
Sector
Architecture
Year
2024
Scope
Identity · Website · Signage

§02 Palette · three colours, measured
Outcome
Shortlisted for two public commissions
The brief
Plinth designs calm houses. Its pitch decks looked like everyone else’s. We gave the practice a visual language taken from its own drawings.
What we wrote down
Section-line graphics, a drawing-sheet grid for every document and site signage cast in the practice’s own concrete mix.
Next step